PENINGKATAN DAYA SAING PRODUK KONVEKSI USAHA KECIL BERBASIS IPTEK DI DESA TRI TUNGGAL KECAMATAN BABAT LAMONGAN

Alimudin, Arasy and Sasono, Agus Dwi (2015) PENINGKATAN DAYA SAING PRODUK KONVEKSI USAHA KECIL BERBASIS IPTEK DI DESA TRI TUNGGAL KECAMATAN BABAT LAMONGAN. In: Prosiding Seminar Nasional Teknologi Terapan SV, 2015, Universitas Gajah Mada.

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Abstract

Research purposes are improving competitiveness of garment products at Tri Tunggal village, Babat – Lamongan districts. Entrepreneurs convection problems at Tri Tunggal village lies in production factors is still done by manual processes,no financial report and products marketing rely on sales promotions so the impact on low production levels and less able to compete with competitors. The method used is qualitative method. Research results is an partner’s using production technology ability and marketing are increased, so have an influence on improving the competitiveness of garment products at UD. Putra Tunggal. It can be seen from product designs and customers number,and profit margins are increased. Keyword: Product Design, garment produc, competitiveness, marketing

Item Type: Conference or Workshop Item (Paper)
Subjects: H Social Sciences > HB Economic Theory
Divisions: Fakultas Ekonomi dan Bisnis > Magister Manajemen
Depositing User: Repository Administrator
Date Deposited: 07 Sep 2022 06:33
Last Modified: 08 Sep 2022 04:18
URI: http://repository.narotama.ac.id/id/eprint/1253

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